n the Bachelor of Arts in General Studies with an emphasis in Arts, Media and Entertainment, students analyze the roles that arts, entertainment, amusement and media play in modern and historical societies. Coursework teaches students how to do the following: develop skills in criticism and evaluation of art; identify the contributions of artists and art forms to the human condition; understand how art, media and entertainment shape, and are shaped by, cultural norms; understand the processes by which creativity is communicated; build knowledge of promotion and marketing in the arts; and develop and identify their own strengths, interests and contributions to the arts.

Non-refundable enrolment fee may be required.