Marketing involves several business activities that are performed in the process of getting goods and services from producer to the ultimate consumer. These activities include product management, pricing, promotion, and distribution. The Bachelor of Science in Marketing provides students not only with an understanding of those activities that comprise marketing but also with the tools and concepts they will need to make sound decisions in the area. Thus, courses are provided in marketing research, consumer behavior, analytical techniques in marketing, and marketing strategy to name a few. Students are also able to choose among five concentrations depending upon their interests and career focus:

If you submit IELTS certificate as proof of your English language skills, none of your sub-scores must be below 6. GPA requirements may differ depending on the country you are applying from. Please, bear in mind that this program isn’t offered for Russian and Azerbaijani citizens.