In your first year you will ground your learning in the field, covering a broad range of skills. During your second and third years you will have the opportunity to tailor your degree to suit your interests and career aspirations, in areas such as contemporary business practice, international marketing, marketing research, and customer management. The course is accredited by the Chartered Institute of Marketing (CIM), which means you leave with a degree that is recognised by one of the world’s leading professional marketing bodies that’s respected industry-wide.

In order to progress to this program, Pathway program is required first.