Marseille
Year(s)
Prospective Marketing Management
Business / Management
Bachelor in Management with a specialization in Prospective Marketing
Kedge Bachelor is a three-year specialised programme. It enables students to develop a triple skill set: professional, academic and international. This specialization offered in Prospective Marketing focuses on identifying potential customers that allows marketers to address every group of customer-specific needs in a targeted manner.
KEDGE Bachelor of Management offers 20 specializations in 7 various campuses: Bordeaux, Marseille, Toulon, Avignon, Bastia, Bayonne, and Dakar. Keep in mind that a non-refundable registration fee of 120 EUR is required. This course is offered both in French and English languages. Students may also enter year 3/4 after completion of 2 years of higher education (requirements differ accordingly). For those students entering in “Bachelor 3”, the IBBA will be a 2-year course of studies. Credits for this course are estimated upon European Credit Transfer and Accumulation System (ECTS).
- Undergraduate / Bachelor's Degree
- Credit: 240
- Full-time
- Start date: 07-09-2023
- End date: 15-06-2026
- Gen. Deadline: 30-06-2023
- Int. Deadline: 20-06-2023
Admission requirements
- IELTS: 5.5
- TOEFL: 59
- GPA: 2.5