Kedge Bachelor is a three-year specialised programme. It enables students to develop a triple skill set: professional, academic and international. This specialization offered in Marketing and Communication focuses on the use of different marketing channels and tools in combination. Marketing communication channels focus on how businesses communicate a message to its desired market, or the market in general. It is also in charge of the internal communications of the organization.

KEDGE Bachelor of Management offers 20 specializations in 7 various campuses: Bordeaux, Marseille, Toulon, Avignon, Bastia, Bayonne, and Dakar. Keep in mind that a non-refundable registration fee of 120 EUR is required. This course is offered both in French and English languages. Credits for this course are estimated upon European Credit Transfer and Accumulation System (ECTS).